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Salicru ‘On Tour’ Through Asia

Thursday, 8 may 2008

In the next few months, Salicru will participate in two events on the Asian continent. The first, Asian-Elenex 2008, will take place in Hong Kong from the 4th to 6th June. This biannual trade show is the largest Asian platform that combines technology and electric industry products. 654 exhibitors from 35 different countries will be gathered in its more than 12,000 meters squared. Salicru will use this opportunity to present its uninterruptible power supply systems, stabilizers and the ILUESTlighting flow dimmer stabilizers. 

Salicru’s objectives for this trade show include: promoting our name and brand in the area, presenting the new UPS lines (SLC TWIN and SLC-CUBE STR) and finding new customers and distributors in the Asian countries as well as providing a meeting point for those that already exist. 

The following event will take place a few days later, from the 9th to 13th June in Hanoi (Vietnam) when the annual seminar with Salicru distributors in the Southeast Asian region will be held. Distributors from the Philippines, Singapore, Malaysia, Australia, Sri Lanka and Vietnam will participate. Peter Ho, Director of the Asia and Oceania office, will coordinate the event with the help of MarcSalicru, Director of Exports, and Salicru’s engineer, Marc Freixas. During this meeting, the market trends and the evolution of the demand will be analyzed and the latest new technological developments that are included in the product line will be presented. 

Salicru's objectives for these days are to establish the sales marketing strategy with local sales managers, train the technicians on handling the new product lines: SLC TWIN and SLC-CUBE STRand build distributor loyalty in Southeast Asian and Australia. The seminar includes two working days in Hanoi and a third day for leisure when a visit will be made to the Halong Bay, which was declared a World Heritage Site by UNESCO in 1994.

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